Sunday, September 6, 2009

Lego, a story of Luck, Hard work and the Loss of innocence

Back from vacation, back to school, back at work. To get in the mood, we share this interesting article from the NY Times on the turnaround story of Lego. The kids industry is a competitive one, fads come and go and it is inspiring to see the comeback of the Lego brand, albeit at a price, the loss of innocence.